If you’re relying on a theme to make your event a success each year, then you’re not really getting deep enough into the purpose of the event.
The way I see it, themes are crutches for an event. If you’re relying on a theme to make your event a success each year, then you’re not really getting deep enough into the purpose of the event. Organizations have brands and identities that should be reflected in everything it does, including events. Obviously, you […]