A Conversation With…Carly Silberstein, CEO and co-founder of Redstone Agency in Toronto, Ontario. She was named on “Bizbash’s 250 – Event Pros to Know in Canada” in 2020 and 2021. Carly has embraced all things tech long before the pandemic, earning the Digital Event Strategist (DES) Certification from PCMA’s the Digital Experience Institute® in 2016 and a Hootsuite Social Media Management certification.

Carly shares her insight about tech in events and how that mindset gave Redstone Agency an advantage and head start when live events were postponed or cancelled. She has some advice for those that are hesitant to take the leap into virtual and shares some tips for keeping your virtual audience as engaged as your live audience.